Negotiation is not just about getting what you want; it is about finding a solution that works for all parties involved. In the high-stakes world of business, the ability to negotiate effectively can be the difference between a successful deal and a missed opportunity.
1. Preparation is Key
Before entering any negotiation, you must understand your position and the position of the other party.
2. Listen More than You Speak
Active listening builds trust and reveals the underlying interests of the other side.